P12-15 compare data ~ above three carriers in the same business industry are offered below:

Company

A B C

Sales . . . . . . . . . . . . . . . . . . . . . . . . $4,000,000 $1,500,000 $ ?

Net operating revenue . . . . . . . . . . . . $ 560,000 $ 210,000 $ ?

Average operation assets . . . . . . . . . $2,000,000 ? $3,000,000

Margin . . . . . . . . . . . . . . . . . . . . . . . ? ? 3.5%

Turnover . . . . . . . . . . . . . . . . . . . . . . ? ? 2

Return on invest (ROI) . . . . . . . ? 7% ?

Required:

1. What advantages are over there to breaking under the ROI computation right into two different elements, margin and also turnover?

2. To fill in the lacking information above, and also comment ~ above the family member performance of the three providers in as much information as the data permit. Makespecific recommendationsabout just how to boost the ROI.




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